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eBay store promotion

A special thank you to Beadhappy's for providing such a useful article.

How to Promote Your eBay Store V.5
beadhappys  (276 )


Try better cross-promotions in your listings through our fellow eBayers cross-promotional tools.
Oscar's (egocentral) Thumbnail Cross-Selling Links Tool
FreeAuctionScripts' (turkishcorner) Cross Promotion Tool
ISDN*tek's (shipscript) SCROLLING X*Sell Cross-Sell Gallery for eBay

Promote your store on and off eBay:
Many search engines have "sponsored results" that you can pay to be included in, some of them
 are quite reasonable. Look for links that say: "See your message here..." or "Advertise with us"

Submit your store data feed to Froogle for free!
1. Go to your store front and click on "Seller, manage Store."
2. Under "Store Marketing" on the left, click on "Listing Feeds."
3. Under "Search engines and comparison sites," select "Make a file of your Store inventory
 listings available" and click on the "Apply" button.
4. When your listings are ready, they will be here: http://esssl.ebay.com/GetListings/yourstorename
(no hyphens, no spaces and no capital letters in your store name.)

That's all there is to it. You can also provide the feed to other sites to be included in their results
 as well. If you find any other free ones, please let me know so I can add it to this list. Thanks!!!

Make an RSS feed available from your storefront!
1. Go to your store front and click on "Seller, manage Store."
2. Under "Store Marketing" on the left, click on "Listing Feeds."
3. Under "RSS Feeds," select "Distribute your listings via RSS." and click on the "Apply" button.
4. A button will now be located at the bottom of your storefront.

Run auctions to promote your store - be sure to have a prominent link to your store in the
listings! You can make custom logos or buttons with any of these

FREE logo and button makers:
A nice selection of freebies from our own webgraphicssource:
Web Graphics Source 3D Buttons Generator http://www.webgraphicssource.com/3dbuttonsmaker/3d-Buttons.htm
Web Graphics Source Dynamic Buttons Generator http://www.webgraphicssource.com/up-button-generator/Buttons-Generator.htm
Web Graphics Source Animated Buttons Generator http://www.webgraphicssource.com/upanimatedbuttons/Animated-Buttons-Generator.htm

More free logo and button makers:
Birddogs Garage eBay Store Logo Creator http://www.birddogsgarage.com/bdg_2/modules.php?name=Store_Logo
GRSites Button Maker http://www.grsites.com/button/
TomaWeb Free Button Generator http://freebuttons.tomaweb.com/
Adam Kalsey Button Maker http://www.kalsey.com/tools/buttonmaker/
ButtonGenerator.com http://www.buttongenerator.com/
CSS Button Generator http://www.mompswebdesign.com/webtools/cssbuttongen.html

Use a signature gif in eBay's forums! Any of the above button makers can be used to make
 a nice signature image to use on eBay's discussion boards. Signature images may not exceed
220 x 50 pixels. You will need to have the image hosted somewhere on the Internet, either using
 Picture Manager on eBay, or a photo host off of eBay.

To enable your signature on eBay:
1. Copy your image url from your photo host.
2. From any eBay discussion board, click on "Settings" at the top of the page.
3. Using the following code, substitute the url of your signature gif for "http://www.siggy.gif" and
your storefront url for "http://stores.ebay.com/your-store-name"
<a href="http://stores.ebay.com/your-store-name"><img src="http://www.siggy.gif"></a>
4. Click on the "save" button. Your signature will now show up under every post you make.

Try a paid banner through eBay's Keywords by Admarketplace https://ebay.admarketplace.net/ebay/servlet/ebay/psp/ebayhome. Be sure to check out any
promotions they are running!

Develop flyers, business cards and other professional-looking business collateral
to help you build your Store identity.
Check out eBay's Business Collateral Center http://pages.ebay.com/storefronts/collateral.html


Please remember links to eBay Stores Malls and any Site Rings must go on your
About Me page, they are NOT permitted on any eBay Stores page. Putting links on
your stores pages put those pages at risk of being shut down by eBay. Please review
 the Links Policies: http://pages.ebay.com/help/policies/listing-links.html


Join FREE eBay Stores Malls:
Avid Cat presents Shopper's Paradise: http://www.avidcat.com/
JunkingUSA's eBay Seller's Mall - http://www.junkingusa.com/index.php
The New Tozo's Mall - http://xample.net/tozosmallnew.htm

When you find others that are free to join, please let me know and I will add them to the list.

Join an eBay specific Site/WebRing:
The eBay Friend's SiteRing - http://pub30.bravenet.com/sitering/show.php?usernum=2552699533
TEAM The eBay About Me WebRing - http://www.antique-central.com/team.html
The Best Ebay ME pages - http://t.webring.com/hub?ring=bestmepagesever1
The absBay Ebay Store Collective - http://t.webring.com/hub?ring=absbayebaystorec
The eBay Stores Sidewalk Sale
SiteRing - http://pub20.bravenet.com/sitering/show.php?usernum=1717475398
eBay CANADIAN Sellers Web Ring - http://i.webring.com/hub?ring=ebaycanadiansell

Join a Site/WebRing that is related to the stuff you sell, there are tons! There are several different ring systems you can check such as:
alt-webring Ring list http://alt-webring.com/cgi-bin/main.pl
Bravenet Site Ring Index http://www.bravenet.com/search/sitering.php
Ringlink Webring Directory (rings hosted by Ringlink) http://ringdir.ringlink.org/
Ringlink Systems Directory (systems using the Ringlink software) http://www.ringlink.org/modules.php?op=modload&name=Web_Links&file=index&req=viewlink&cid=6&meid=30
RingSurf Rings Directory http://www.ringsurf.com/
The Rail Trains http://therail.com/cgi/station
WebRing WebRing Index http://dir.webring.com/rw

Note: For WebRing.com rings, be sure you use the HTML version of the NavBar. For eBay only rings, the Ring Manager probably has the ring configured to offer the HTML version first. For rings that are not eBay specific, the SSNB code is probably offered first. Look at the very bottom of the page for a link to the HTML version.

Note: For WebRing.com rings, they are currently having problems associated with their recent server upgrade and coding changes. Best viewed with Internet Explorer until they get things fixed.

Join the eBay Stores Sidewalk Sale, read more about it http://beadhappysfavorites.bravehost.com/ebaystoressidewalksale.html#esss. ESSS has an associated SiteRing as well (see above).

Join Doors 2 Stores - Bringing understanding and awareness of eBay Stores: http://pages.ebay.com/storefronts/success/doors2stores.html

Do you have a blog? Do you have a link from your blog to your eBay store? A blog doesn't have to be about your eBay store to drive traffic to it. :)

Do you use discussion boards off eBay? Include a discreet link to your eBay store or About Me page in your signature. Be sure to follow any posting guidelines the discussion board has, or your could be banned.

Include a link to your eBay store in your e-mail signature. Some providers are a little restrictive about what links you may or may not use. If in doubt, check with your provider. AOL has some odd restrictions if you use them.

Use logo items to promote your eBay store! Wear a shirt with your eBay store name on it, carry a bag with your eBay store name on it. These can be purchased on eBay in many cases!

Get a bumper sticker or license plate frame made with your eBay store name on it, or if you don't want adhesives, consider a window cling that requires no adhesive.

Just make sure that your state allows stuff on your car windows, most do, but again some are more restrictive.

More information can be found here: ECommerce-Guide Frequently Asked Questions (FAQ) Thread http://forums.smallbusinesscomputing.com/showthread.php?s=&threadid=620

Good luck, and happy eBaying! Mona



















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